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Riding the latest TikTok trend and making millions of views is probably the best reward for a TikTok creator. But many are asking the question, "Can I make money with TikTok?".
You find a passion in creating content on the platform but you would also like to make money from it, at least on some TikTok videos (especially if some of them go viral).
But unfortunately, until now you don't know the possibilities and tools of monetization on the application?
Luckily, we're here to reveal them to you. 😍
The Chinese application is now committed to "rewarding creators for their creativity on TikTok".
This program helps TikTok creators monetize their businesses and connect with brands.
Find out what TikTok Creator Next is, its features and if you are eligible to earn money with TikTok.
What is TikTok Creator Next?
There is more than one way to monetize all the effort you put into your content. But TikTok Creator Next might be the most effective one.
To put it simply, Creator Next was launched in December 2021. It'sa program specifically designed to help contentcreators earn money on TikTok through community building. According to TikTok, "when you join TikTok Creator Next, you get access to tools and features that allow you to turn your creativity and passions into something bigger, whether it's a side hustle or a business."
The objective of this initiative is to promote the monetization of content on the application and to facilitate collaborations with brands. Of course, this does not prevent you from continuing to sell your own products and work with other companies.
This is what you will get when you access this program as a TikTok creator.
The 4 features and tools of TikTok Creator Next
There are 4 ways to make money on TikTok and monetize your content with TikTok Creator Next:
- the designer's background,
- the Marketplace,
- video and live gifts,
- and tips.
Access to designer funds
The Creator Fund was created by the social network TikTok. It allows to reward and compensate influencers for their video content and talent.
The remuneration of the contents published on the platform depends on the number of viewsThe remuneration of the content published on the platform depends on the number of views, the rate of engagement, the regions in which the viewers are located, the authenticity of these views, and the respect of the platform's terms of use. A creator who publishes a lot of TikTok videos with engaging and original content has a better chance of earning money.
However, the social network does not give any more precise information on the exact conditions of remuneration. The algorithm in charge of the calculation is still rather opaque and users notice differences in income that are difficult to explain.
Nevertheless, most of the information published on this subject indicates that an influencer would earn about 0.4 cents for 1000 views and 20 euros for 1 million views.
Some tools like the TikTok Money Calculator (offered by the Influencer MarketingHub platform) allow you to make a more precise and personalized estimate based on the statistics of your TikTok account.
Join the new TikTok for Creation Program (beta version)
The TikTok Program for Creation beta version is the new fund for creators recently created by the social network. Its release announced in a press release for October 5, 2022, has aroused curiosity and strong interest from the community.
And for good reason! It seems to have allowed the creators of TikTok who tested it to earn a lot of money. Indeed, the influencers who spoke about it said they were paid much more than they were before. Some even announced that they saw their earnings multiplied by 80! 🤯
TikTok indeed declares to have developed it by taking into account "the comments which could be made by the community, and in particular those concerning the remuneration".
But as for the Creator Fund, the social network does not clearly state the conditions of remuneration of the program. It does, however, state that TikTok videos under one minute in length are not compensated. The focus is also on the creativity of influencers and "their ability to generate new opportunities outside the platform".
TikTok maintains an additional element of mystery with this program since once registered, creators cannot return to the previous program.
Join the Designer Marketplace
The Creator Marketplace is the official collaboration platform between brands and creators on TikTok. It helps brands find relevant TikTok creators for their marketing campaigns and partnerships.
Think of it as the TikTok job board 😄
It includes an advanced search engine that allows brands to search for influencers according to the criteria of their choice and to analyze their profile. Brands have access to detailed data and analysis about the influencer, their performance on the platform, their content and their audience.
This data allows brands to make marketing and strategic decisions based on reliable data, directly provided and managed by the social network.
A reporting tool also allows to follow and analyze individually the performance of influencers and campaigns led by brands.
The platform also facilitates the connection between brands and influencers. Companies can contact them directly to propose their projects.
Marketplace influencers are compensated for highlight ing companies' products and services in sponsored content. Brands can offer compensation in the form of free products or offer higher compensation per number of views.
On average, a TikTok creator earns between $0.01 and $0.02 per view for sponsored content.
These rates depend mainly on the popularity and audience of the creator and are negotiated directly with the brands. A well-defined community and values as well as targeted content will be more likely to attract brands.
Receive video and live gifts
Gifts are another way for TikTok creators to earn money on the application. Concretely, it is their subscribers who will support them via their "reactions" to the posted content.
When a user likes a video or Live content, they can react to it by sending a virtual gift.
These gifts are bought thanks to the stock of coins (or coins) that the user has on his TikTok account. These coins are themselves purchased in batches with real money. The unit price is decreasing and also varies from one currency to another. On average, one euro is equivalent to about 65 coins.
On his side, the influencer can transform the coins (TikTok's virtual currency) into diamonds, then convert them into cash via PayPal.
Receiving tips
It is also possible to earn money by receiving tips .
Like gifts, these are financial gifts. The difference is thatthey are not sent in response to published content. They are simply a sum of money that a user can choose to send to their favorite creator.
This recent feature is very similar to Twitter's 2021 tip system.
These tips allow you to directly reward and support an influencer in a personalized way. It is even possible to do it anonymously.
The user can choose an amount of $5, $10 or $15 or enter any amount (with a minimum of $1). There are maximum limits on the number of tips sent per day (set at 100) and on the amounts sent per day and per tip (which differ by country).
Once paid, the tip appears on the Titkok profile dashboard and can be paid in full into the bank account. Tiktok does not take any commission on tips.
Who is eligible for TikTok Creator Next?
Of course, to take advantage of this opportunity, it is necessary to make a request via your TikTok account .
To access the above mentioned features, you will need to meet the following eligibility requirements:
- Age: You must be at least 18 years old.
- Minimum number of subscribers: the exact number will depend on the region you are in, but it is usually at least 10,000 subscribers.
- Video views: at least 1,000 in the last 30 days.
- Messages: At least three in the last 30 days.
- Community Rules: Your account must be in good standing to apply.
- Location: Currently, TikTok Creator Next is only available in the United States, United Kingdom, Germany, France, Italy and Spain.
- Account Type: Business accounts are not eligible for Creator Next.
Note that these are the same requirements that apply to all TikTok monetization features.
How to register for TikTok Creator Next?
Once you meet the eligibility requirements, you can sign up for TikTok Creator Next in just a few steps:
- Press Profile at the bottom right of the TikTok application.
- Find the3-line icon at the top right and access your settings.
- Press Creative Tools.
- Press Apply at the bottom.
- Follow the instructions on the screen.
Congratulations! Now all you have to do is sit back and wait for TikTok to respond - or work on your next TikTok video.